EyeWris, the revolutionary brand behind wrist-wearable reading glasses, has quickly gone from a clever invention to a booming business. After a memorable appearance on Shark Tank Season 14, this innovative startup captured both investor attention and public admiration. As of 2025, EyeWris is estimated to be worth over $1 million, a milestone that reflects both its clever design and explosive post-show growth.
Here’s an in-depth look at EyeWris, including the company’s rise, Shark Tank pitch, valuation breakdown, and the story of its father-son founders—Mark and Kenzo Singer.
The Birth of EyeWris: A Solution Born from Frustration
EyeWris was born out of a practical need—how to prevent constantly misplacing reading glasses. The solution? Glasses that fold and wrap around your wrist like a bracelet or watch. These compact, always-with-you readers are both functional and fashionable, making them especially appealing to older adults and busy professionals.
The product design cleverly fuses flexibility, comfort, and convenience, which helps explain the rapid interest from customers and investors alike.
Meet the Founders: Mark and Kenzo Singer
Mark Singer, EyeWris’ co-founder, is no stranger to innovation. An award-winning furniture designer with a background in product engineering, Mark is also recognized for founding and developing Gorilla Glue, one of the most successful adhesive brands in the U.S. Known for his problem-solving mindset and entrepreneurial spirit, Mark’s legacy of invention now includes this breakthrough in eyewear.
His son, Kenzo Singer, joined the venture bringing a fresh perspective and digital savvy to the brand. The duo combined decades of design expertise with modern marketing, creating a unique intergenerational team that impressed everyone they encountered.
Though their exact ages are not publicly disclosed, Mark is believed to be in his early 70s in 2025, while Kenzo is likely in his early 30s.
Shark Tank Season 14: A Rare All-Shark Deal
The turning point for EyeWris came when Mark and Kenzo appeared on Shark Tank Season 14. They entered the tank asking for $25,000 in exchange for 5% equity—a modest ask given the uniqueness of their product.
The sharks were intrigued, not just by the product, but by the charismatic pitch and backstory of the inventors. What followed was a rare moment in Shark Tank history: all five sharks teamed up to make a collective offer of $125,000 for 20% ownership.
The deal included:
- Mark Cuban
- Lori Greiner
- Kevin O’Leary
- Barbara Corcoran
- Daymond John
Such full-panel investments are exceedingly rare and signaled immense belief in the company’s potential.
Post-Shark Tank Sales Explosion
The EyeWris episode led to instant traction. Following its airing, the company saw a massive sales spike—quickly selling out of its entire inventory. The visibility and trust that comes with Shark Tank exposure translated into immediate and lasting consumer interest.
Recognizing the momentum, the team made a key pricing adjustment: they lowered the price of the glasses to $65, making the product more accessible to a broader customer base without compromising on quality.
EyeWris Valuation in 2025: Over $1 Million
Thanks to its high-profile Shark Tank deal, a surge in post-show demand, and positive customer reviews, EyeWris is now estimated to be worth more than $1 million.
Let’s break down how this figure comes together:
- Investment Valuation (Post-Show): The $125,000 investment for 20% placed the immediate post-deal valuation at $625,000.
- Sales Surge and Restocking: With multiple sellouts, online buzz, and retail demand, EyeWris likely doubled its early valuation within a year.
- Brand Growth: The expansion of their product into new colors, fits, and accessories has further increased average order value and customer retention.
Today, that valuation has comfortably passed the $1 million mark—and may continue to climb as the brand scales.
Product Design and Market Appeal
The EyeWris glasses are engineered for durability and daily wear. Made with high-quality materials, the glasses can bend, wrap, and twist, all while maintaining structural integrity. The design also addresses a common frustration: forgetting or losing your reading glasses when you need them most.
Their sleek, watch-like form fits comfortably on the wrist and adds a conversation-starting accessory to your outfit. With a lightweight frame, stylish aesthetic, and practical function, EyeWris fills a niche in a crowded eyewear market.
Future Outlook for EyeWris
The path ahead looks promising for EyeWris. With a strong foundation in place—product innovation, public credibility, and investor backing—the brand is positioned to scale into retail stores, explore prescription options, and build a loyal online following.
The Singers have expressed interest in expanding their offerings, possibly branching into blue light glasses, sunglasses, or even a luxury line. The blend of smart design and Shark Tank buzz continues to keep EyeWris in the spotlight.
Final Thoughts
EyeWris isn’t just another Shark Tank product—it’s a cleverly engineered solution to a daily problem, backed by visionaries from two generations. From a modest ask of $25,000 to becoming a million-dollar brand, the story of Mark and Kenzo Singer reflects the power of invention, timing, and bold execution.
As of 2025, EyeWris stands as a testament to what’s possible when creativity meets opportunity—and when five sharks all swim in the same direction.